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Website Evaluation Shop Surveyor - Itza googlesorted
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Website Evaluation

Shop Surveyor

Shop Surveyor Competition

Website One

 

Features and Benefits

Clear Call to Action top right with phone number and email – however not able to click on to make call/email.

Targeted at Sheffield and surrounding area

Surveying practice and Estate Agency – started as Commercial Estate Agents then acquired Hale and Saunders Chartered Surveyors

Left side navigation buttons to take you to area of site to either market, value or survey

Badges:

RICS, ISVA, UK Register of Expert Witnesses

Company Profile:

Group photo is a friendly and professional image of the team.

Focus mainly on commercial property although also covers residential properties too.

Professional Services:

No general landing page only drop down menu for various services including Valuations, Project Management, Expert Witnesses, Property Management, Landlord and Tenant, Rent Reviews, Lease Renewals, Dilapidations.

Surveys:

Again, no general landing page drop down for Building Defects, Residential Surveys and Commercial Surveys.

Each page only text other than header image – photos or sketches would help.  Use of sub- headings good as it helps to digest the content clearly.

News/Blog:

Latest News is old dating to 2013 on home page however on other pages some news items with odd dates such as 17/10/18 when we are only in March and another 16/04/29!!

Social Media:

1717 Twitter followers, following 1718, 23 Facebook followers

Keywords:

smc chartered surveyors – rics registered valuers – isva – independent surveyors and valuers association – regulated by rics – royal institution of chartered surveyors – sheffield – rotherham – chesterfield – dronfield – south yorkshire – doncaster – derbyshire – peak district – commercial agents – commercial estate agents – commercial valuers – commercial property managers – property management – rent reviews – lease renewals – landlord and tenant advice – landlord and tenant negotiations – dilapidations schedules – schedule of dilapidations – schedule of condition – building surveys – building surveyors – condition surveys – dilapidation surveys – residential surveys – expert witnesses – court reports – capital gains tax valuations – inheritance tax valuations – probate valuations – bank valuations – loan security valuations – business rates consultants – business rates consultancy – business rates appeals – rating appeals – rating consultancy – rating consultants – investment property – development advice – development consultancy – property acquisition – commercial property lettings – smc – saxton mee commercial ltd – incorporating hale saunders

Above the fold:

Quite a busy home page with different font sizes and full left side column – could be improved.

Navigation and User experience:

Clear navigation although white text on blue may have some issues with accessibility.

Load Speed:

2.06 s

Negative areas:

Not a Responsive website

Home page has a large amount of blank white space – layout could be improved

No example surveys

Age of website:

Domain registered in Jan 2005

Position of website on Google search page:

Number 5 natural search

Date reviewed:

16 March 2018

Website developer:

Silverdigital

 

Website Two

 

Features and Benefits

Live message service to answer any queries

Swansea based so focus is in South Wales

Not just surveying services as also covers agency and block and estate management

Emphasis on home, office or shop within the banner

Emphasis on Professional, Personal and Proactive – although the icons look as if they are clickable links

Bright very engaging photos

Payment portal taking card payments prominent on navigation bar

Very strong, compelling layout.

Badges:

RICS

About:

Odd as has two styles of font and repeats regulated by RICS.

Would be a good place to add a review but none present.

Surveys:

RICS own Video embedded on page via YouTube – Choosing the right survey for me

Table with breakdown of differences between HomeBuyer and Building Survey – grey on grey rather dull and not engaging.

Valuations:

Could add more information regarding the different types of valuations which could be linked to the area ticked icons within Valuations we undertake section.

Block Management:

The scrolled list of services they provide for Block & Estate Management would be better if it was all in one rather than divided again with more information about each service provided.

A testimonial again would be of benefit here.

Agency:

Emphasis of Schedule of Condition but no description of exactly what a Schedule is and its benefits.

Leads via a button link to commercial properties on Zoopla

Blog/News:

No section only a link to Twitter feed

Social Media:

1787 Twitter followers, following 1663,  355 Facebook followers

Keywords:

Chartered Surveyors, Letting Agency, Valuation, Surveying, Block Management, Estate Management, South Wales Surveyors, South Wales Valuations

Navigation and User experience:

Clear navigation however would benefit from internal links within pages to new pages giving more information about services.

Load Speed:

3.63 s

Negative areas:

Testimonials/Reviews – none present on the website

No example surveys

Above the fold:

Spelling mistake independant instead of independent!!!

Age of website:

Domain registered in Aug 2009

Position of website on Google search page:

Number 2 natural search

Date reviewed:

16 March 2018

Website developer:

NetBop Web Development

Website Three

 

Features and Benefits

Red header very bold and eye catching

Also has commercial property agency

London based part of the Equitis Group of Companies LLP

Quite an old fashioned looking website obviously not WordPress

Client Login area

Badges:

RICS, Equitis Group, UK Green Building Council

Professional Services:

Small images could be larger with Call to Action phone number or compelling text.

Within the sections for Valuations, Rent Review & Lease Renewals, Building Surveys, Dilapidations, Commercial Agency, Energy Performance Certificates, Schedule of Condition key selling points not fully explained. For example, within Dilapidations does not really explain what a dilapidations claim is or how costly it can be.

Company Profile:

Blank area of white space as column style website structure has this area which on other pages is given over to a sub navigation menu.

Very little information more detail and internal links could benefit this area of website.

Blog/News:

None

Social Media:

None

Keywords:

Not available

Above the fold:

Red header dominates area

Use of MW logo twice as well as RICS

Navigation and User experience:

Clear, Bold Navigation at header, beneath slider and footer of page.

Load Speed:

5.87 s

Negative areas:

Not Responsive

No example surveys

Call to Action phone number and email top left rather than top right

FAQ:

Link rather hidden within footer navigation then leads to an empty page!

Age of website:

Domain registered in Jul 2008

Position of website on Google search page:

Number 2 natural search

Date reviewed:

16 March 2018

Website developer:

Not identified

 

Review

Website One 5/10

Website Two 9/10

Website Three 5/10

 

Key Points

Key points to bring to the attention of our Shop Surveyor website viewers are:-

  1. Surveyors who specialise and are experts with shops small or large
  2. Help for shop tenants and landlords
  3. Help with all Era’s, types and styles of retail buildings
  4. USP’s –
    • Independent Surveyors working for you and only you with your best interests at heart
    • Very detailed Schedule of Condition protects you and limits your future liabilities
    • Meet your Surveyor at the property to discuss any issues
    • Free Example Surveys
    • Shop Dilaps negotiation service – we act Fast and are Effective to get you the best result
    • We can provide lots of helpful shop dilaps information and understand and adhere to Dilaps Protocol
    • Highly qualified Independent Chartered Surveyors with many, many years of shop premises experience
    • Unique survey sketches to ensure you understand the problem or characteristic
    • Hundreds of high resolution, digital photos including aerial view 360 photos.
  5. Clear Call to Action to Phone Us on our Free phone 0800 298 5424 number
  6. Fast load times
  7. Clear, easy Navigation
  8. Testimonials/Reviews
  9. Ensure keywords are included on strong, relevant pages.